Tracking WhatsApp, Call and Map Clicks in GA4: GTM Recipes for Arab Websites
Only 4 of 16 readable Arab brand homepages had a WhatsApp link in their
Reem Sameh · 2 Oct
Research & Data
Research & Data
Original VOCTOS studies and sourced statistics on search, AI assistants, paid media and digital marketing in Saudi Arabia, the UAE, Egypt and the wider MENA region. Use them in your reports, pitches and plans, and cite us as the source.
- 17 articles
- 2 Oct last published
- 2 pages
17 articles
Page 1 of 2 · newest first
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RTL in WordPress Themes: How 10 Popular Themes Handle Arabic Layouts
We read the CSS of 10 popular WordPress themes: 93% of direction-sensitive rules in
Reem Sameh · 2 Oct -
Arabic URL Slugs: Encoded Arabic, Transliteration or English? What 24 Arab Websites Use
We classified Arabic-section sitemap URLs on 24 Arab websites: 13 use English slugs, 6
Reem Sameh · 2 Oct -
Server-Side Tagging for Arab Websites: Hosting Regions, First-Party Domains and Data Laws
16 public cloud regions are live in Arab countries, yet only 2 of 29
Reem Sameh · 2 Oct -
Do Arab Websites Block AI Crawlers? We Checked the robots.txt of 50 Brands
We fetched robots.txt from 50 Arab brands: 25 of 37 readable files name no
Reem Sameh · 2 Oct -
Consent Mode on Arab Websites: What 29 Brand Homepages Actually Run
Only 3 of 20 Arab brand homepages running a Google tag declared a Consent
Reem Sameh · 2 Oct -
Arabic hreflang, lang and dir: An Audit of 29 Arab Brand Websites
We read the language markup of 29 Arab brand homepages: 31% had no hreflang
Reem Sameh · 2 Oct -
Arabic Web Fonts and Page Speed: What 29 Arab Brand Homepages Load
Our crawl of 29 Arab brand homepages found a 134 KB median font payload,
Reem Sameh · 2 Oct -
We Audited 20 Salla and Zid Stores: The SEO Defaults Saudi Merchants Inherit (2026)
In our 2 Oct 2026 audit of 20 Saudi stores, 60% of sampled Salla
Beshoy Adel · 2 Oct -
How GA4 Classifies AI Traffic for Arab Websites: What Saudi, UAE and Egyptian Sites Lose (2026 Study)
GA4's AI Assistant channel sees only recognised chatbots. For one Saudi client, 96.9% of
Beshoy Adel · 2 Oct -
Social Media Ad Reach in Saudi Arabia and the UAE (2026): Snapchat, TikTok, Instagram, YouTube, X and LinkedIn Compared
TikTok has the largest adult ad audience in both markets, but Snapchat reaches 89.0%
Beshoy Adel · 1 Oct -
45% of Saudi Internet Users Now Use AI Tools: What the CST Internet Report 2025 Means for Marketers
CST's Saudi Internet 2025 report puts AI tool use at 45.2% of internet users,
Beshoy Adel · 1 Oct
