Social Media Optimization Manager Job at VOCTOS
Work Where Strategy Meets Impact
We are selective about the people we bring into our team because the quality of our thinking directly shapes the quality of our work. At Voctos, you work inside an in-house team with no outsourcing, on accounts that carry real numbers, like Delta Medical Labs’ 5,570 pages cited by AI search engines.
500+ Projects Delivered Across 22+ Countries Since 2017
Social Media Optimization Manager
3 to 5 years of agency experience in social media management and optimization
We review every application carefully. Tell us about a campaign you are proud of and why it worked.
Apply for This Role
Social Media Optimization Manager
You own social for real client accounts, end to end, which means Instagram, YouTube, Facebook, LinkedIn, TikTok and X, inside an in-house team that has delivered 500+ projects across 22+ countries since 2017. The job is not posting: you build brand presence, protect reputation, and report engagement against outcomes a client can bank.
Your responsibilities include:
- Developing and executing comprehensive social media strategies aligned with each client's business goals
- Planning, producing, and scheduling content across multiple platforms with platform-specific optimization
- Monitoring social signals and integrating GEO (Generative Engine Optimization) principles to ensure brand visibility in AI-driven search results
- Applying SERM (Search Engine Reputation Management) tactics to protect and enhance brand presence across digital touchpoints
- Collaborating with the SEO and content teams to align social signals with organic search performance
- Running and optimizing paid social campaigns in coordination with the performance marketing team
- Tracking, analyzing, and reporting on social KPIs including reach, engagement rate, follower growth, and conversion attribution
- Staying ahead of platform algorithm changes and AI-powered content discovery shifts
- Managing influencer outreach and partnership coordination where applicable
What We Look For
- 3 to 5 years of proven experience in social media management within a digital marketing agency environment
- Proficiency with tools such as Ahrefs, SEMrush, Google Analytics 4, Meta Business Suite, Sprout Social, or Hootsuite
- Strong understanding of platform algorithms across Instagram, LinkedIn, YouTube, TikTok, and X
- Hands-on experience with SERM (Search Engine Reputation Management) and online brand monitoring
- Familiarity with GEO (Generative Engine Optimization) and how AI models surface brand content in search results
- Ability to build and present performance reports that demonstrate business impact, not just vanity metrics
- Strategic thinker who can manage multiple client accounts with full ownership and accountability
- Experience creating editorial calendars, content briefs, and campaign plans from scratch
- Strong collaboration skills with cross-functional teams including SEO, content, design, and paid media
- Self-driven, detail-oriented, and comfortable working in a fast-paced, remote-first environment
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Why Build Your Career at Voctos
We do not just hire for roles, we invest in people who want to grow at the edge of digital strategy.
Advanced Methodology
Work with cutting-edge frameworks including GEO (Generative Engine Optimization), SERM, and AI-driven visibility strategies, skills that define the next era of digital marketing.
Meaningful Client Exposure
Manage accounts across competitive verticals including fintech, healthcare, and SaaS, building a portfolio that showcases real strategic depth.
Continuous Skill Development
Stay ahead through structured learning in AI optimization, search behavior analysis, and platform algorithm evolution, supported by the team and built into how we work.
Cairo-Based, Globally Competitive
Based in the New Administrative Capital, we operate at international standards while being rooted in one of the region's most dynamic digital markets.
Clear Growth Path
We promote from within. Your career progression at Voctos is tied to your output and your thinking, not to tenure or office politics.
A Team That Cares About Quality
Everyone here is accountable for the quality of their work, so we challenge each other, share knowledge openly, and refuse to settle for output that does not meet our standard.
What Your Day Looks Like
A realistic look at how our SMO Manager spends their time, because transparency matters when you are choosing where to grow.
Platform Review & Performance Check
Start the day by reviewing social performance dashboards across all active accounts. Check engagement rates, story views, reach, and any overnight mentions requiring brand response, then flag anomalies and prioritize the day accordingly.
Content Planning or Client Strategy Sessions
Work on content calendars, create briefs for the design team, or join client strategy calls to align on campaign objectives. This is where creative direction meets business intent.
Cross-Team Collaboration & Content Review
Coordinate with the SEO team on social signal alignment, review content drafts from writers, provide creative feedback, and optimize scheduled posts for maximum platform reach.
Reporting & Roadmap Updates
Wrap up by updating performance dashboards, documenting campaign learnings, and refining the content roadmap for the week ahead. Every decision is data-informed and outcome-focused.
Required Tools & Platforms
Proficiency in these tools is expected from day one. We work with the industry's standard stack to ensure measurable, scalable results.
Frequently Asked Questions
Answers to the questions we get asked most often about this role and what it is like to work at Voctos.
Build Your Career at Voctos
Social here is measured against search, not against likes, because the team runs GEO (Generative Engine Optimization), AI visibility, advanced SEO and reputation management on the same client accounts. So a post gets judged on what it moves in branded search, in reputation and in AI citations, not on reach.
Our clients include Delta Medical Labs, Esaal and Planet VPN Arabic, so the audiences you post for are real ones in competitive niches. If that is the level you want, learn more about who we are at Voctos, then look at the 500+ projects we have delivered across 22+ countries since 2017.