About the author
Beshoy Adel began his path into technology and marketing early, earning a degree in Computer Science and Information Systems and winning first place in the national Engineering Innovations Competition in 2009 and 2010. He served as a Microsoft Student Partner and led the program on his campus and has since built a career spanning SEO, GEO, and AI search optimization, backed by Google Ads and Google Analytics certifications.
Beshoy teaches SEO publicly through SEO STARS at seo-stars.com and writes regularly on search and AI visibility. He has also been featured in regional media discussing the factors that drive search engine rankings — expertise he now applies at VOCTOS, helping the agency build its SEO, GEO and AEO practice across the Middle East.
